| P50 | author | Paul Lagunes | Q86230500 |
| | Limor Peer | Q86230507 |
| | Robin Gomila | Q86230512 |
| P2093 | author name string | Elizabeth Levy Paluck | |
| | Donald P Green | |
| | Lynn Vavreck | |
| P2860 | cites work | Dog movie stars and dog breed popularity: a case study in media influence on choice | Q28655869 |
| | Deference, Dissent, and Dispute Resolution: An Experimental Intervention Using Mass Media to Change Norms and Behavior in Rwanda | Q35535326 |
| | Does Watching Smoking in Movies Promote Teenage Smoking? | Q37405072 |
| | The role of transportation in the persuasiveness of public narratives. | Q51073405 |
| | Media Influences on Social Outcomes: The Impact of MTV’s 16 and Pregnant on Teen Childbearing. | Q51444639 |
| | Communication and Persuasion | Q54996175 |
| | Investigating the Effectiveness of Product Placements in Television Shows: The Role of Modality and Plot Connection Congruence on Brand Memory and Attitude | Q55896090 |
| | Audience Response to Product Placements: An Integrative Framework and Future Research Agenda | Q56211587 |
| P275 | copyright license | Creative Commons Attribution 4.0 International | Q20007257 |
| P6216 | copyright status | copyrighted | Q50423863 |
| P433 | issue | 9 | |
| P407 | language of work or name | English | Q1860 |
| P304 | page(s) | e0138610 | |
| P577 | publication date | 2015-09-23 | |
| P1433 | published in | PLOS One | Q564954 |
| P1476 | title | Does Product Placement Change Television Viewers' Social Behavior? | |
| P478 | volume | 10 | |