| P50 | author | Patti Valkenburg | Q2022296 |
| | Moniek Buijzen | Q54086613 |
| P2093 | author name string | Simone M de Droog | |
| P2860 | cites work | Priming and human memory systems | Q34299073 |
| | Assessing 'fun foods': nutritional content and analysis of supermarket foods targeted at children. | Q36981707 |
| | Using brand characters to promote young children's liking of and purchase requests for fruit. | Q39819652 |
| | Prior source exposure and persuasion: further evidence for misattributional processes. | Q46061054 |
| | Marketing foods to children and adolescents: licensed characters and other promotions on packaged foods in the supermarket. | Q51812552 |
| | Investigating the Effectiveness of Product Placements in Television Shows: The Role of Modality and Plot Connection Congruence on Brand Memory and Attitude | Q55896090 |
| | Exposure and affect: Overview and meta-analysis of research, 1968–1987 | Q55933959 |
| | The Attribution and Discounting of Perceptual Fluency: Preliminary Tests of a Perceptual Fluency/Attributional Model of the Mere Exposure Effect | Q56336865 |
| | Effects of Perceptual Fluency on Affective Judgments | Q56336866 |
| P433 | issue | 9 | |
| P304 | page(s) | 1068-1080 | |
| P577 | publication date | 2012-05-31 | |
| P1433 | published in | Journal of Health Communication | Q15755955 |
| P1476 | title | Use a rabbit or a rhino to sell a carrot? The effect of character-product congruence on children's liking of healthy foods | |
| P478 | volume | 17 | |