scholarly article | Q13442814 |
P356 | DOI | 10.1111/J.1745-6606.2004.TB00873.X |
P2093 | author name string | HAERAN JAE | |
DEVON DELVECCHIO | |||
P2860 | cites work | Central and Peripheral Routes to Advertising Effectiveness: The Moderating Role of Involvement | Q56016758 |
P433 | issue | 2 | |
P921 | main subject | decision making | Q1331926 |
P304 | page(s) | 342-354 | |
P577 | publication date | 2004-12-01 | |
P1433 | published in | Journal of Consumer Affairs | Q6295026 |
P1476 | title | Decision Making by Low-Literacy Consumers in the Presence of Point-of-Purchase Information | |
P478 | volume | 38 |
Q33913722 | An international comparison of web-based reporting about health care quality: content analysis |
Q57930538 | Economic value of mitigation of plant invaders in a subsistence economy: incorporating labour as a mode of payment |
Q57677129 | Persuading young consumers to make healthy nutritional decisions |
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